By NATALIE HOLTONFeathers & Brim Hat Co., owned by Lauren Jones, is opening inside Midtown Plaza this summer. The business has been running orders and limited releases online, but Jones is very excited to start an actual storefront.
She takes pride in designing all the elements for the hats, creating a personalized experience. “I hand draw, paint, and burn all of the designs on the hats, it’s a process for sure but it creates a unique product.” said Jones.
“Our main focus is on the hats, but we will have other products as well.” said Jones. She plans to have a variety of clothing, home décor, candles, and other gift items in the store. Jones has also recently become a vendor for multiple boot companies and hopes to have more product announcements coming soon.
If you want to get an inside look at Jones’s style as an artist and view her newest releases, visit Feathers & Brim Hat Co. on Facebook. The storefront is set to open late July-early August, with an announcement of a grand opening coming later.
Staff Report 
GARETT VALCOURT 